Being fully raw means that she eats only raw fruits . Jubilee House, Throughout this project, Diana maintains a blog, hosts podcasts with food producers and health experts, and makes informative social media updates. She discovered the zero-waste community on Instagram, which sparked her desire to change her wasteful habits, and started learning about the swaps that she incorporated into her life. DIANDRA MARIZET ESPARZA @diandramarizet (16.4K), 69. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. By using Instagram as a platform for promoting positive change, sustainability influencers Instagram are helping create meaningful conversations around various topics related to sustainability by engaging audiences in ways that traditional media outlets might not otherwise reach ultimately leading us towards a better future for our planet! About us Over time, she changed the name of her blog to Ecological.ly to include her explorations trying to live a more sustainable life in a new country. The YouTuber published his first video in February 2012, and now releases a new video on his channel every Friday. As one of the top sustainability influencers, they started a cooking blog on the Vogue website in 2012. I want to raise awareness through my account, impart knowledge and inspire people to imitate. Despite being a busy mom who juggles work and family life, Micaela tries to find ways to lead a flexible, eco-friendly, natural lifestyle without a ton of stress. The cameraman Marcus Werner and I founded the sustainable online magazine Viertel \ Vor. Find out who is the #1 Instagram creator in 2023 and get a list of the most popular Instagram accounts. The 26-year-old Diana zur Lwen used to produce videos of makeup tips and shopping hauls. Some have millions of followers. Moreover, partnering with eco friendly influencers helps make sustainability more visible in mainstream media outlets like magazines or television shows by showing off eco-friendly products on these platformsmaking it easier for people to access information about living sustainably without having to search out specialized websites or publications themselves. Its also important that followers of sustainability influencers Instagram are actively engaging with their posts so that your message will reach a wide audience. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. Package Free has diverted hundreds of millions of pounds of waste from landfills since its inception. During her Ph.D. at the University of Amsterdam, Emma published 5 research articles and gave several presentations at international conferences. She is followed by one million people on Instagram (engagement rate 6.88%) and 9.2 million on TikTok (engagement rate 1.43%). Madeleine shows us her inspiring outfits and favorite trends, as well as writing about how we as individuals can help our planet. She also began manufacturing her own personal care products at the same time as modifying her buying behavior to divert waste from landfills and divest from polluting companies. They often share stories about how climate change or other environmental problems are affecting people and the planet. With a share of 45%of power production in Germany in 2020, renewable energieshave played a key role in the past few years. Finally, sustainability influencers Instagram are playing an important role in raising global awareness of issues facing our planet today while inspiring others with their own sustainable lifestyle choices becoming role models for generations of environmentally friendly citizens around the world. Manuela Barn, a Colombian-American content creator, speaker, one of the top sustainability influencers, and environmental activist, began her journey to sustainability in 2015, after her world travels exposed her to undesirable environmental degradation caused by plastic pollution. For the last few years the couple have lived on an old farm in Brandenburg to experience how nature works. She aims to be a living inspiration to others on how to be a conscious consumer by sharing her life and works through her Instagram and blog. VALERIA HINOJOSA @waterthruskin (173K), 9. At present, Emma is in the process of developing bio-based materials from ingredients extracted from plants. Eco friendly influencers are individuals who are passionate about the environment, sustainability, and green living. Although she grew up in a family that recycled and has respect for the planet, it wasnt until well into college that she seriously embarked on her sustainability journey. This work provided by sustainability influencers Instagram could be anything from encouraging people to buy eco-friendly products or switch over to more sustainable living habits like eating organic locally grown food or reducing plastic waste. Tim is a co-founder@oceanimpactorg, an environmental conversation organization that provides a range of startup programs, mentoring, and support to help people to start, grow and invest in businesses that positively impact the ocean. The role of an eco-friendly influencer is to create content that not only entertains and engages their audience but also educates them about sustainable living practices. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. EMMA MAMISOA NOMENA @wisewithwaste (9,283), 88. Being a graduate of Psychology, Environmental Studies, and Marketing at the same time, Kamea Chayne, one of the top sustainability influencers, made it possible to come up with a holistic approach to sustainability and wellness. Sustainability works in a cycle; it converts one person's waste into another person's resource! They can contribute to building a future for all of us that is more sustainable by utilizing their position to spread awareness and build strong and united communities. Agnes Mike, one of the top sustainability influencers, began documenting her sustainability journey in 2018 through her blog, Wasteless. They advertise certain products on their channels andthat is how they make a living, even if it is unclear how much that is in concrete figures. How to Set up Mass Email to Influencers How to Set up Influencer Marketing campaign and Track Performance A Full Explanation of SocialBook Instagram Profile Stats A Full Explanation of SocialBook YouTube Influencer . ELIZABETH TEO @zerowastecutie (28.8K), 53. Jazmine Rogers is a San Diego-based, Black-Mexican YouTuber and sustainable fashion and lifestyle influencer. She worked in various companies in Europe and the United States and is currently an electrical engineer at Vattenfall, one of the biggest electricity suppliers in Germany. Sustainable lifestyle blogger, and one of the best environmental influencers, Lottie, learned about sustainability first from a friend who is deeply passionate about it. CHRISTINE LAN @eco.friendly.actress (10.1K), 84. Get Started Now! German teenager Luna Farina, for one, hopes Instagram will help her make it as a pop star. TOP INFLUENCERS. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. KATE NELSON @plasticfreemermaid (108K), 12. YouTube. But how can we achieve it in our everyday lives? Marvin Rb has his own environmental protection site. Since finding her passion for environmentalism and sustainable living, Ashley has begun creating content about sustainable travel, smart technology, and her vegan lifestyle. Bjrnis the vice president of renewable energies at Juwi AG, one of the main solar companies in Germany. Most of Robs life is mostly spent outdoors, traveling, doing humanitarian services, and speaking about his advocacy for sustainable living. She runs a blog, Water Thru Skin, where she shares her advocacy for sustainable, responsible, and holistic living. Sustainability Instagram influencers produce a wide range of content that is intended to spread awareness about sustainability, green living, and environmental protection. Valerie is a Perth-based sustainability blogger, and one of the best environmental influencers,with a passion for minimalism, low waste, and intentional living. Authenticity is the key that drives consumers to follow suit and they expect it not only from the influencers but also from the brands. Her followers are mostly women aged between 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). Sustainability influencers are the game changers who genuinely care about social change and environmental impact, and they use their voices to promote change and sustainability. DOMINIQUE DRAKEFORD @melaninass (29.3K), 50. When equipment fails or deteriorates, PV plants can choose to either refurbish the equipment or replace it altogether. Angela Gutirrez 26 May, 21 With a share of 45% of power production in Germany in 2020, renewable energies have played a key role in the past few years. Kendal began her sustainability journey just recently, after watching the documentary What the Health. For example, images on Instagram have 23% more engagement than on Facebook, and videos, , everyone wants to work with content creators and use their reach. London W1D 2LF United Kingdom, Technology Kathryn Kellogg is a California-based spokesperson for plastic-free living, Chief Sustainability Officer at the One Movement, stage actor, author of 101 Ways to Go Zero Waste, and one of the Top Sustainability Influencers to watch out for. Environmental influencers are assisting in setting the course for this transformation, and we all have a part to play in it. The audience of the Rostock-born and Berlin-based influencer is mainly male (67.7%), interested in sports and fitness (32%) and TV and film (28.9%). A structural model with the three constructs of age, influencers and sustainability awareness is tested with LISREL on a sample of 788 consumers, complemented with focus groups and interviews to . Sustainability influencers Instagram are individuals who use the platform to promote eco-friendly lifestyles and the need for a greener, more sustainable world. A proportion of this figure (10.8bn) comes directly through membership fees, job creation and . At that time we had no idea what a sustainable lifestyle could look like, says Werner. The aim is to publicise sustainability in a similar way to leading style blogs a while ago. The German web video producer was married to Bibi from BibisBeautyPalace and the couple has two children. Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. And we are in a position to decide how and where it is used.. The 34-year-old is mainly followed by men (83.3%) between 18 and 24 years old (52%) and who are interested in sports and fitness (39.2%), vehicles (32%) and friends and family (29.3%). German consumers have three priorities that apply to shopping, whether it's online or at the corner shop: shopping needs to be quick, with prompt delivery, and take account of sustainability criteria. Each of these accounts has a large following and a significant impact on raising awareness about sustainability. The problem is that the boundaries between advertising and content are becoming blurred on social media. With a keen interest in growing her own food and edible flowers, urban homesteading, and permaculture, she wants to share her knowledge with others, so she created her blog, Sustainable Holly, with a hope to inspire others to grow their own food and make sustainable changes to their lifestyle. Monika Poppy, one of the most famous environmental sustainability influencers in 2022, is a well-known sustainability influencer, public speaker, and consultant who has been cited as one of the UKs Leading Environmentalists by Forbes. They are using social media platforms to advocate for a better fashion industry. Anna Rydne, one of the most famous environmental sustainability influencers in 2022, is a Swedish social media and content creator, author, and mother of 4 who has a special interest in urban gardening and a zero-waste lifestyle. Some of these changes include buying secondhand items, composting scraps, eschewing all plastic products, bringing her own containers when shopping, buying from the farms, and a lot more. Given the rise of social media, social media influencers have become an essential part of marketing agencies' strategies. We want to mobilize people with hands-on activities, such as the garden/balcony award. "I see so many things every day that need to change," she toldDW. Environmental influencers, regardless of their notoriety or fan base, are crucial in educating the public about the need for environmental conservation. He is an internationally renowned energy and climate change advisor, author and speaker. Defining Just Sustainability. Gaia runs a website called SSustainably, where she seeks to inspire people to become better consumers. Having suffered from autoimmune disease at age 19 and diagnosed with Thyroid Cancer ten years after made Ashleigh Norris realized her true purpose in life. On Instagram, she has 3.2 million followers who interact with an engagement rate of 17.7%. Xi believes in finding adventure wherever you are and caring for the planet along the way. one of the most famous male sustainability influencers in 2022. one of the best environmental influencers of her generation. discussing topics such as sustainability, social justice, feminism, green tech, and more. Influencer agencies benefit from the expertise of eco friendly influencers as they bring valuable insights into the latest trends in sustainable living. As a creative, author, certified health coach, and Green Dreamer podcast host, Kamea is on a mission to encourage people to expand their views of wellness to include collective healing, ecological regeneration, planetary healing, and social justice. Blue Ollis is a Brighton-based sustainability influencer, and one of the best environmental influencers, who is a keen supporter of slow, intentional living, veganism, minimalism, zero waste living, and holistic wellness. Young people seek confirmation of their own gender on social media, Tillmann said. Accordingly, the ad reach of Instagram has grown by 35.6% for the total population since the beginning of the year. The good news is that sustainability is no longer just an environmental issue. According to a study by the Bitkom digital association,one out of two social media users says they have difficulty distinguishing advertising from content. Anitas first book A Zero Waste Life: In Thirty Days published by Penguin Random House, Australia is available at all good book stores. While previously, young people followed their favorite stars via radio or television, today their lives are on display 24/7 on social media, accessed by a simple tap on the smartphone. Amandla Stenberg - Beauty, brains and social justice all wrapped up in a small but fierce package. All Categories Germany How we calculate Share all Rank Influencer Category Followers Country Eng. They founded Viertel \ Vor, their online magazine, in 2016. SEDONA CHRISTINA @sedonachristina (45.8K), 37. The pair are 20 years old and want to use social media to draw attention to things that [they] care about, as they told STERN, the German online magazine, in an interview. She is currently taking MSc inSustainability andBehaviour Change at the Centre of Alternative Technology (Wales). FRANCESCA WILLOW @ethicalunicorn (23.1K), 57. Francesca Willow, one of the most famous environmental sustainability influencers in 2022, is an ethical lifestyle blogger and artist based in Cornwall, UK, who strongly believes that the way to achieve change is through a combination of consumer choice, intersectional collective action, and policy change. Since 2013, Lindsay has been sharing ideas and strategies on her popular website, Treading My Own Path. The Los Angeles Times, The Boston Globe, and Edible Boston have all highlighted Dianas work. For many years I never thought about what I bought and at whose cost these clothes were produced, admits Nasemann. Thorstenis Managing Director at Belectric GmbH, and he counts with more than two decades of experience in the renewable energies sector. It cant be denied that industrial processes have a huge impact on the environment. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate, Luca Tilo Scharpenberg, 26, is a YouTuber, podcaster (, his webshop. When not traveling, shes busy with home decorating, raising her veggie garden, permaculture, or anything related to having a sustainable and self-sufficient home & lifestyle. Her career path took a different turn when she lost her mom to a terrible illness and became a parent herself. The more she learned, the more passionate she became about reducing plastic waste and the carbon footprint that she and her family created. One of these ways is by developing products and services that are safe and eco-friendly. Erin Rhodes is a widely-known blogger, best-selling author, speaker, community activist, and sustainability influencer in Australia who is on a mission to engage with individuals, businesses, and government to redefine and lessen waste. With a focus on the energy sector, Stephan is the CEO of the tetraeder group, a consulting and service company for information and communication processes within planning processes. In addition to sponsored posts from brand partnerships and projects commissioned by companies/brands directly related to sustainability initiatives/goals, sustainability Instagram influencers also generate income through affiliate links shared within their posts or stories as well as through exclusive memberships offered by followers. Michaelis the head of the leading magazine for solar industry, in markets, downstream- and upstream technology, installation knowledge and applications of photovoltaics: pv magazine. LAUREN SINGER @trashisfortossers (379K), 3. Some top sustainability Instagram influencers are reported to have made up to 8 digits in annual income due to their global reach and high level of engagement with their fans/followers across multiple social networks/platforms and through various collaborations/partnerships. 2019) Pamela Reif. That same year, 22 percent of German companies planned to spend between 10,000 and 50,000 euros on influencer marketing. Read on for our top 21 eco-friendly bloggers and influencers that are changing the way we think about fashion, food, and living. The 23-year-old started her YouTube channel while still in high school in 2013. Read more about influencers in the automotive industry on the Kolsquare blog here. Earth Hours Instagram account shares photos and videos from events around the world, as well as educational content about climate change. Every contribution helps, no matter how small., If you want to be heard today, you have to go where (young) people are out and about. 5.9 million subscriptions on YouTube and 8.1 million followers* on Instagram, with an engagement rate of 4.48%. She created her website to provide Informative tips on how to live more sustainably and to make informed sustainable choices. They are armed with the most recent science and a thorough grasp of environmental concerns. Furthermore, this strategy helps create trust between the brand and its consumers by allowing them to connect with real people like eco friendly influencers who genuinely care about the environment. Kate Nelson is a sustainability influencer based in New South Wales, Australia, who is renowned for her zero-waste advocacy and plastic-free lifestyle. Since then, the Cologne native has been vlogging about lifestyle, fashion and cosmetics. From influencers and podcasters to transport activists and bakeries - never before have so many different people taken part in the German Action Days on Sustainability as this year. Crowned . In February 2021, Chelsea launched Climate Census UK, a grassroots campaign group that was formed in response to the difficulties in protesting during the Coronavirus pandemic and the opportunity presented by the Census to hold the British Government accountable for its inaction on the climate crisis. This is where the important role of social media influencers comes into play. In todays fast-paced society, there has been a growing clamor for the protection of the environment against unethical industrial practices and waste production. Erin is the person behind one of Australias popular zero-waste blogs, The Rogue Ginger, where she has documented her plastic-free and zero waste journey since 2013. This inspired her to start a blog in 2014 that she named Curiously Conscious, to document her experiences and progress toward sustainability. Lindsay Miles, one of the top sustainability influencers, is a passionate zero-waste and plastic-free living spokesperson, educator, and founding Director of the Plastic Free Foundation. Instagram and the like remain the primary business models for influencers. However, estimates suggest that influencers can earn thousands of euros per sponsored post, althoughthat applies only to those in the top league. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. We all have a huge impact on raising awareness about sustainability makeup tips and shopping hauls produced, Nasemann... The beginning of the year has been vlogging about lifestyle, fashion and cosmetics crucial in educating the public the. 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